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With the highest number of Facebook users in Central America and a Twitter population growing by the thousands every month, social media can be a great place to find out what’s buzzing in Guatemala. Of course, there’s also a whole lot of nonsense posted online too, but at XelaWho we like nonsense so here are some of last month’s social media trends, with the interesting & the informative alongside the vacuous & the ludicrous.
Guatemala loves a good football game, and they love one football game in particular —the annual faceoff between Real Madrid and Barcelona FC, known asEl Clasico.This event is awaited with breath that’s not so much baited as it is perfumed by a healthy intake of Gallo. On a recent Sunday, Pasaje Enriquez was packed with jersey-clad aficionados who had come out to cheer and drink before noon on a Sunday.
On Twitter, the event made big waves —Guatemalans were tweeting under the hashtag #elclasico, but also signaling support with#viscabarcaand #halamadrid. Some took the occasion to poke fun at Guatemala’s fascination with soccer. “All I’ve seen today is #viscabarca and #halamadrid,” wrote one user. “No wonder Guatemala’s a developing country.” Others tweeted memes poking fun at players on both team or took wholesome selfies of themselves with their partners, dressed in their team’s colors and tweeting from the couch.
Holy Week awoke a spiritual fire in the hearts of Guatemalans, and near the middle of April #alabanza —praise —trended on twitter. Most of the tweets were earnest, simple, and stuffed with hashtags, including #dios, #jesus, and #domingo. Twitter can often seem like a godless place, so there was something earnest and healthy about seeing all that fervor expressed on the internet. No word on whether God uses Twitter, although the Pope certainly does.Genuine Guatemalan home-grown superstar Richard Arjona set off a minor firestorm on twitter when it was announced that he would receive a Lifetime Achievement Award at the Latin Music Awards.
Arjona is a bit of a national hero —he’s done more than perhaps any Guatemalan musician to shape the landscape of Latin Music and has a long history of chart-toppers to his name. Arjona fans expressed their appreciation with #Arjoniemosunrato, celebrating the singer and his achievements. Most of the contributions under this hashtag were lyrics from his songs, many of which are too saucy to translate here. With the Arjona mania, however, came the Arjona backlash. #arjonaverguenzamundial was a space for people to talk about how much they hated his music. Some were ridiculous —”he uses subliminal messages.” Others were hyperbolic —”Hitler wasn’t as bad.”
Xelawho doesn’t have any strong feelings on Arjona one way or the other —the only music we need is reggaeton remixes featuring Daddy Yankee and the entirety of R. Kelly’s hip hop opera “Trapped in the Closet.” If anyone can make sense of the Arojna/Hitler comparison, however, send us an email. We’re genuinely curious. Oralé Xela!

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